Ben Fowler, PGA
CEO & Founder, PlayIQ
Combining over 20 years of golf industry expertise with advanced data science to help golf clubs make earlier, better operating decisions.
Professional Background
Ben Fowler, PGA, CEO & Founder, has worked in the golf industry for over 20 years. He is a PGA Member, with over five years of experience working for the PGA of America Player Development Department. During this tenure, Ben studied golf participation as the Analyst dedicated to Player Development.
Ben graduated with a Master of Science in Data Science degree from Southern Methodist University in 2017. Following his tenure at PGA of America, Mr. Fowler has held various roles in the field of Data Science, including being a Data Science Manager for one of the leading hospitality and tourism companies in the world.
PGA of America Member
Certified golf Professional with extensive experience in player development and coaching.
MS Data Science, SMU
Advanced analytics expertise applied to golf operations, demand, labor, member experience, and revenue decisions.
5+ Years at PGA of America
Player Development Analyst studying golf participation and player engagement.
20+ Years Golf Industry
Extensive experience across coaching, analytics, and technology innovation.
The PlayIQ Vision
PlayIQ was built around a practical belief: golf clubs already produce valuable operating data, but the most important labor, pricing, purchasing, service, and member decisions are still too often made after the useful window has started to close.
Our mission is to turn the reports clubs already have into clear, timely actions that grow revenue, reduce avoidable cost, and protect the member and guest experience.
Book a 30-Minute Working Session